Field Fresh Marketing

Marketing News You Can Use

year end

Keeping it Real and Emotional

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Have you noticed each year brings fewer and fewer holiday cards in the mail? Chalk it up to our digital society and social media. And while a tangible, hard copy of anything evokes extra thought and care, I admit this year I also went the way of “too busy.”

Shame on me.

Poking at my guilt was this article on small business trends for 2024. Yes, artificial intelligence will continue to be the hoopla. But guess what it’s not? REAL. In the coming year emotional intelligence will be our marketing edge. Empathy. Relationships. Tactile products. Human interaction. Experiences in which we physically partake. Customer service. Soft skills. The REAL list goes on and on.

In 2024, I’m focusing on real. How about you?

My Mistletoe Wish

My friend, Carla, fills her home with beautiful wreaths made from her garden, and her gift of mistletoe radiates the loving person she is. May these same gifts of hope, joy, friendship, and love fill your Christmas and New Year. God’s blessings to you!

What I’m Tuned In To This Month

Let’s Work Together

Think Adunate might be a good fit for your next project? Give me a holler and we’ll discuss ideas.

CONTACT ME

Perfect Gifts for Your Outdoor Adventurers

Winter is a beautiful time to be on the trails!

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Ending the Year with a Bomb (Cyclone)

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Dreaming of a White Christmas? We got it (and more). The good news is, following those frigid temps, gusty winds, and drifts of snow, came the sun. And a glorious sunshine it’s been!

Hang In There!

In many ways small businesses are dealing with their own end-of-year storm. COVID, worker shortages, supply chain disruptions, high inflation are all challenges entrepreneurs face. But the good news is, people are sticking together and helping one another.  

I’m thankful for another year working with an inspiring network of people. Many are clients. Others are cohorts. They have helped me in a multitude of ways and I’ve been honored to be there for them. We’re hanging in there.

And here’s the most optimistic news of all: Small businesses everywhere are finding success. The sun shines after a storm. Hang in there! 

LET’s WORK TOGETHER
Commerce Street Brewery Hotel, Mineral Point, WI

What I’m Working On This Week: Nothing!

They say the week between Christmas and New Year’s is when you don’t know what day it is, who you are, and what you’re supposed to be doing. Yep, that’s us. And, for the good word, Commerce Street Brewery Hotel is a delightful mid-week getaway!

What I’m Tuned In To This Month

  1. Maine’s tree tippers: A generational tradition of trimming trees and making wreaths.
  2. What is cozy, really? With January in the coming, this is something you may want to know.
  3. Covid came quickly but the vaccine did not. How scientists developed the mRNA Technology inside Covid vaccines. Not as rushed as some of us thought.
  4. Infinite Ellipses of Ritual and Flavor, a tasty read on beans. Plus a recipe.

However you celebrate the holidays, God’s blessings be with you.
Merry Christmas and Happy New Year!

Unity for the Holidays

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Do you choose a word for the year? Many do. Some choose a word that sums up the current year, others choose one for the coming year.

My word for 2021 was unity. I realize this seems a bit absurd, given the major events that transpired. But if we take it down to a personal level there is joyous unity to be found in each of our lives.

Whatever holidays you celebrate at this time of year, may you have peace, love and unity. God’s blessings!

Ways Unity Blessed Adunate in 2021

  1. I’m wrapping up my first year as a board member for Women Food & Ag Network. I’ve learned so much and am proud to be part of a wonderful group of women coming together. 
  2. Adunate did four logo projects this year! Logos are truly a collaboration of creativity between my clients and I, and they are to be congratulated when we showcase the final product. Here’s an example.
  3. My siblings and I will soon complete 12 months of weekly emails. Even though we share differing views, we’ve remained respectful, avoided arguments and enjoyed the conversation.
  4. I’m spending lots of time in the USPS these days and its staff has renewed my faith. They’ve been a helpful team in my new business venture. Their delivery has been timely. They’ve become friendly!
LET’s WORK TOGETHER

What I’m Working On This Month

We’re not done yet, but here’s a first draft of the logo I’m working on with Women Caring For The Land for its ambassador program. 

What I’m Tuned In To This Month

  1. NFT has been added to dictionaries. I didn’t even know what it was, did you? Think cryptocurrency for art. Maybe?
  2. Helping children find awe: Slowing down, unstructured time—important things for kids.
  3. Yummmm! Homemade eggnog!
  4. Christmas in Lake Country, join us online or in our beautiful, new church building! A wonderful celebration of our Savior’s birth!